Camp 63

Camp 63 is a family-friendly, year-round travel brand designed to simplify and enrich the experience of visiting the 63 national parks across the United States. Camp 63 removes the stress of trip planning by offering curated travel packages, complete with essential gear tailored to the specific environment of each park.

The brand name intertwines “Camp” and “63” to symbolize the meaningful connection we aim to foster between families and the natural beauty of America’s parks. The visual identity features a color palette inspired by the forests and bodies of water found throughout the parks, reinforcing a sense of adventure and tranquility.

This project highlights my ability to create thoughtful branding that captures both the spirit of exploration and the importance of community through strategic design.